By Allison Turner Business, Marketing & Sales Consultant Failure is not the opposite of success. It is part of success. As an entrepreneur, you are going to make mistakes, a lot of mistakes. It is not if but when you are going to make them. So often business owners are afraid of failure that they simply don’t take the risk and play full out. Below are 5 Tips to ensure your success after failure. 1) You define success. Everyone defines success differently. Was Steve Jobs one of the most successful businessmen ever? In my opinion, yes. But some in our society would have defined his start as a failure; after all, he was a college dropout. While leading Apple, the company had numerous product failures, and at one time, Jobs got fired from the very company he began. In the end, he built one of the most successful companies of today. 2) Every failure is a learning experience. Review what went wrong, why it went wrong and how to prevent the same scenario from happening in the future. Then revise your plan. A strategic plan is always dynamic – when one strategy steers you down the wrong road, change it up. 3) Even with mistakes, you, as the business owner have to have that unshakeable belief in yourself and your business. Never give up. What separates a successful business owner is always that belief that no matter what, he or she intends to be successful. 4) With failure comes opportunity. Many people get stuck in the mindset that a failure is a black mark on you. With one wrong step, you have an opportunity to make a correction and move forward with more strength and confidence. 5) Through every mistake or failure, maintain your passion. Passion is what will ensure your success. Look at the success stories of this world and know that without the passion behind the vision, each person would not have been successful. In starting and owning a business, the road to success can be full of failure and wrong turns. Learn that failure is not only a part of success but in the end will often make you even more successful. Don’t give up, stick to your passion and when the road you are walking down suddenly turns, take a step back, be confident, tap into your passion and follow the new road to success. Allison Turner is CEO and cofounder of Business Consultants of South Florida,(BCoSF, Inc.) located at 301 W Atlantic Avenue, Suite 05. She is a resident of Delray Beach as well as active member of the Greater Delray Beach Chamber of Commerce. BCoSF is passionate about helping their clients either start or grow a sustainable and profitable business. For more information visit www.BCoSF.com or call 561-276-4422.