Get In On The Fun! 4th Annual “Seek In The City” Scavenger Hunt

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DELRAY BEACH, FL – The fourth annual “Seek in the City” Scavenger Hunt is now open for registration, the website is live and it’s time to strategize and pick teams. The Greater Delray Beach Chamber of Commerce Charities, a 501(c) 3 organization, hosts the adults-only event, which will occur on Saturday, June 27, from 2-7 p.m. with ascavenger hunt in the greater Delray Beach area lasting from 3-6 p.m. The event aims to increase traffic and awareness to Delray businesses in the summer, to raise money for education initiatives in Delray Beach, and to have a fun communitywide event with a chance to win prizes. Seekers who wish to participate in the fast-paced, educational and fun scavenger hunt can register their five-member team online now at www.seekinthecitydelray.com for $150 until sold out. Individuals may register for $50 and will be teamed up. Only 50 teams may participate this year; sign up early, as previous years nearly sold out. The entry fee includes participation in the event, a chance to win prizes, awards and a T-shirt. Teams will check in at the newly renovated Elks Lodge, the site of the kick off and awards ceremony, at 2 p.m. and will receive a list of around 100 clues that they must decipher and locate during the hunt. Clue Stops are assigned a point value based on the difficulty of the clue, distance and other factors. The more Clue Stops the team discovers, the more points are accumulated to potentially win first, second or third place prizes. Those who feel like they are in-the-know about businesses in the community (Chamber member businesses, that is) or are familiar with local landmarks or attractions around town may be particularly successful in the scavenger hunt. Clues, such as “It takes a lot of willpower to buy no more than ‘TWO’ desserts when visiting this bakery,” and “This venue is not really a ‘Garage’ but is a hub for cultural artists, musicians and performers,” sent Seekers to businesses to get credit for discovering their Clue Stops during a mock scavenger hunt in 2014 during an “On the Ave” event. Over the past three years, the event has collected and distributed around $30,000 to local causes and charities. This year, the majority of proceeds will benefit education initiatives supported by Chamber Charities, specifically the Campaign for Grade Level Reading. Studies show that good reading skills acquired by third grade can dramatically increase a student’s future success. For more details, visit http://mydelraybeach.com/edu/campaign-for-gradelevel-reading. Money is also raised to support and partner with the Council for Educational Change Grant (The Annenberg Foundation Grant awarded to Carver Middle School) that supports organizational and personal leadership initiatives. “Chamber Charities is proud to support education initiatives in Delray Beach to build up our local students,” said Chamber CEO & President Karen Granger. “For us at the Chamber, it’s important that we partner with our educators and city leaders to ensure that our young students are encouraged to pursue and enjoy their educations, so they can contribute to Delray Beach jobs and our quality of life here in years to come.” SMDigital Partners, a local full-service digital agency will continue their involvement in Seek in the City for the third year in a row as the technology partner. They created and manage the website and are responsible for the QR code system that electronically tracks Seekers’ progress by tallying each Clue Stop check point in real time, while ensuring that teams stick together and capturing every moment of the hunt with smart phone photo uploads. Montgomery L. “FM” Byers, SMDigital’s CEO, is looking forward to their team’s ongoing contribution this year. Their entire staff is committed to the success of Seek in the City and consistently offering new, innovative technology and support. Check out the video online at www.seekininthecitydelray.com to see how it works. Other sponsors include: Emiliano Brooks Productions, The Pineapple Newspaper, Atlantic Avenue Magazine and Delray Beach Elks Lodge 1770. You can get in on the hunt by donating directly to the cause, becoming a sponsor, offering a raffle prize or by being a Seeker. All can be done online, so seek more information at www.seekinthecitydelray.com, email seek@delraybeach.com or call the Chamber at (561) 278-0424.